Aston Villa are determined to keep Morgan Rogers this summer, valuing him as one of the club’s most important and valuable players. At 23, Rogers has become a key figure in Unai Emery’s squad, and a strong showing at the World Cup could only increase his market value.
With five years left on his contract, Villa are in no rush to sell Rogers. However, the club might test the market to maximize the potential value of their prized England international. Villa originally signed Rogers from Middlesbrough in January 2025 for an initial £8 million that could rise to £15 million, with Boro holding a 20% sell-on clause—meaning any transfer would reduce Villa’s actual profit.
Selling Rogers would require a substantial offer given his pivotal role in the team and Villa’s ambitions. Yet, due to Squad Cost Rules limiting flexibility, offloading Rogers could provide a significant transfer budget boost ahead of their second Champions League campaign in three years.
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If Emery chooses to retain Rogers, Villa can still raise an estimated £120 million from other player sales without severely weakening the squad. Donyell Malen’s recent £22 million permanent move to AS Roma is just the beginning.
Goalkeeper Emi Martinez remains another potential departure. Now 34 and with three years left on his contract, Juventus have reportedly agreed personal terms with the Argentina international but are yet to agree a fee with Villa. The club could hold out for at least £10 million, which might exceed what Juventus are willing to pay.
Midfielder Andres Garcia, who struggled for game time last season and made only one Premier League start, is another contender to leave. Signed for roughly £6 million from Levante, Villa hope to recover most of that fee through his sale.
At full-back, Kosta Nedeljkovic has not secured a permanent role despite loan spells at RB Leipzig, who have declined their buy option twice. Villa’s prior valuation of about £10 million may have to be lowered to facilitate a move.
Ian Maatsen, a left-back signed two summers ago for £38.5 million, has yet to become a regular starter under Emery. An offer between £20–25 million for the young defender would likely prompt Villa to consider a sale.
In the attacking department, Leon Bailey is expected to depart after a loan spell at AS Roma that did not result in a permanent deal. Villa may only recoup around £10 million, complicated by his wages and inconsistent form.
Ivory Coast international Evann Guessand, currently at the World Cup, failed to secure a permanent move to Crystal Palace last season but is expected to be sold for around £25 million.
Younger talents such as Lewis Dobbin and Louie Barry could collectively generate around £10 million through sales, further bolstering Villa’s transfer funds.
Taken together, these strategic sales could raise close to £100 million without sacrificing Morgan Rogers, positioning Aston Villa for a strong transfer window while maintaining the core of their squad.